This phrase refers to the availability of Spider-Man themed construction toys from the Lego brand at Target retail stores. It represents the intersection of a popular toy brand, a beloved superhero character, and a widely accessible retail chain. A practical example would be a parent searching for a specific Lego Spider-Man set at their local Target store.
The convergence of these three elements creates a potent marketing and retail strategy. For Lego, it provides access to a broad consumer base through Target’s extensive network. For Target, it attracts customers seeking popular licensed products. For the consumer, it offers convenience and a readily available source for these sought-after toys. The historical context lies in the enduring popularity of both Lego and Spider-Man, along with Target’s strategic positioning as a family-friendly retailer.