This phrase refers to a specific product line: highly detailed and articulated action figures based on the Spider-Man character from Marvel Comics, produced under the “Marvel Legends” brand and sold primarily through the Target retail chain. These collectibles often feature character-specific accessories, interchangeable parts, and premium articulation, appealing to collectors and fans.
The exclusivity of certain figures to Target creates a sense of desirability and collectibility, driving demand and often increasing their value over time. This retail strategy benefits both the manufacturer (Hasbro) and the retailer (Target) while offering fans a unique acquisition opportunity. Historically, exclusive releases have played a significant role in the toy collecting market, building anticipation and fostering dedicated communities. This particular intersection of a popular character, a respected toy line, and a major retailer creates a powerful confluence for collectors.