This term refers to collectible vinyl figures of the iconic monster Godzilla, manufactured by Funko, and sold by the retail chain Target. These figures often depict specific incarnations of Godzilla from various films and are sought after by collectors and fans.
The availability of these collectibles at a major retailer like Target signifies the character’s enduring popularity and the broad appeal of collectible figures. Offering these items caters to a dedicated fan base while also potentially introducing new audiences to the Godzilla franchise. The intersection of a popular character, a recognizable collectible brand, and a widespread retail chain creates a significant market opportunity. This also contributes to the overall collectibles market, fostering communities of enthusiasts and driving demand for limited-edition or exclusive variants.