This specific version of Sarah J. Maas’s popular fantasy novel represents a special release available solely through the Target retail chain. Such editions often include unique features like bonus content, altered cover art, or special packaging to entice collectors and fans. This strategy allows retailers to offer exclusive merchandise, attracting customers and potentially driving sales.
Retailer-exclusive editions can significantly benefit both authors and publishers. They create a sense of scarcity and desirability, which can boost initial sales and generate renewed interest in established titles. For readers, these editions offer an opportunity to acquire a unique collectible item related to a beloved story. This practice also plays a role in the broader bookselling landscape, contributing to the variety of formats and editions available to consumers.