A prepaid monetary card issued by a major retailer can be used to purchase goods or services from a prominent online marketplace. For instance, a consumer might acquire such a card from a physical store and subsequently apply its value to an online purchase.
This intersection of physical and digital retail offers several advantages. It bridges the gap for consumers who prefer to shop online but may not have traditional payment methods or prefer the budgeting control of a prepaid card. It provides a convenient gifting option, allowing the recipient the freedom to choose their desired items from a vast online selection. This flexibility also benefits the retailer, driving foot traffic to physical stores and potentially introducing new customers to their online platform.